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June 1, 2022
Build Your Business Legacy: The Roadmap That Gets You Where You Want to Be
August 1, 2022Blog
Master the Art & Science of Real Success
Business owners hire me to master the art and science of real success because most lack direction, action, and results. So, I help define and design a business roadmap for impactful visibility, intentional profitability, and endless sustainability.
Bottom line, without action nothing changes and if nothing changes, why do it?
Most are taking action but not on the roadmap of success and nothing is changing.
Some take action but fail to ask for the sale and are not converting solid leads into clients.
Many see the rewards of running your own business are enticing, but the road to becoming a successful entrepreneur can be the biggest challenge you’ll ever face. And we know this comes from your belief system.
The result... you can’t attract the right clients, push your revenue to the next level, and make a larger impact.
You all deserve to start building your unstoppable, profitable business today.
So today, I am going to provide you with some proven simple yet highly effective tools that will help you...
Begin to understand the components of your business to produce sustainable success through a business roadmap for impactful visibility, intentional profitability, and endless sustainability.
You will walk away with the questions you must consider in order to take the steps to master the art and science of real success with defined action and results.
You will also have an opportunity to connect with me further to see how I can support you beyond today.
Humpty Dumpty sat on a wall
Humpty Dumpty had a great fall
All the king's horses and all the king's men
Couldn't put Humpty together again
Now I don’t know if you fully understand the magnitude of this story. Did you know the story actually ends with poor Humpty never being put back together again?
This simply doesn’t sit well with me. You see most businesses are just like HD. They keep leaving pieces behind and developing new strategies while ignoring the trail of instrumental pcs.
So let’s look at how this can be different. Let’s rewrite the story, let’s rewrite the story of success.
Your story of success begins with your purpose... which is the reason for which something is done or created or for which something exists.
Your purpose arises from your special gifts and sets you apart from other people.
So, why do you exist? Most people understand they do what they do because it fulfills a need or desire. You may have heard of the great Simon Sinek, author of Start with WHY.
Your WHY is your purpose. I love starting with your why BUT let’s truly dive into what that means.
From “What” & “How” in Your Business to “Why”
Stop for a moment and think about WHAT it is that you do.
Everyone can tell us what they do...
Describe the products or services, a function of your work.
Realtors: “Help you buy and sell homes.”
Engineers: “Help you design and build bridges.”
Publishers: “Help you release best sellers.”
You get WHAT it is that they do.
Sinek takes you from “what” you do to “how” you do what you do.
Some can tell you how they do what they do. The HOW Communicates how someone or a company is different or better from another.
But the most important part of your business is your WHY...
Truth be told, very few people can clearly articulate why they do what they do. The WHY is the vision, purpose, cause or belief in your organization or an individual's life.
Why do you get up in the morning...so you don’t die in bed. I am just not sure that is a great reason.
Why is vital in a vision driven busn and life. Vision driven anything is the only way to truly achieve success!
WHY does that matter to you?...Some of you are the CEO, COO, CFO and Full time cook and bottle washer in your current business.
Your WHY or your purpose is a proven system that breeds success, loyalty, growth, staying power and profit margins.
Your Why Can’t Be Fuzzy
Most go from the clearest WHAT to the fuzziest WHY.
People buy your why, whether they are new clients, a referral or returning clients. You must determine and communicate your purpose.
Most share their tangible features and benefits to build a rational argument for WHY their company, product or idea is better than another.
All attempts to convince someone of a difference or a superior value...
But that is not what inspiring leaders and organizations do.
Every one of them, No matter the size or industry...thinking, acting and communicating from the inside out is the key to growth and success.
Developing a vision driven business /organization is imperative to your greatest success.
The WHY keeps you from being lumped in with all the others. It is about not needing to convince anyone you are better; it is a level of communication that speaks for itself.
The question you need to ask is WHY did you start doing WHAT we’re doing in the first place.
COMMIT to your WHY...get really good at your why.
How do we move from a fuzzy why or purpose to clarity?
Some Questions to Gain Clarity
Start by asking a few very important questions:
What can I do that feels important?
Most of the time people search for their purpose with massive initiatives. World peace, world hunger, global warming, trafficking, and other lofty goals. The problem is most get overwhelmed and disconnected from this purpose.
So, let’s reverse engineer our way to your purpose:
Whether you have a sense of purpose or not, you will start by getting curious about what is important to you. Then determine, what are you willing to tolerate or sacrifice?
Everything involves some sort of sacrifice. In all that you do there is some sort of cost. Nothing is pleasurable or wonderful all of the time.
So, the question becomes: what struggle or sacrifice are you willing to tolerate?
Ultimately, what determines our stick-to-itness is our ability to handle the rough patches and ride out the inevitable crappy days.
For example, If you want to be a brilliant entrepreneur, but you can’t handle failure, then you’re not going to make it far. If you want to be a professional actor, but you aren’t willing to see your work rejected hundreds, if not thousands of times, then you’re done before you start. If you want to be a corporate lawyer, but can’t stand the 80-hour workweeks, then I’ve got bad news for you.
This will help, look at what you get lost in for hours on end. What do you love doing?
Here is the biggest mistake most make in determining their purpose. What most people don’t understand is that passion is the result of action, not the cause of it.
Action is based on your purpose not the rewards of the action. I have experienced endless numbers of people doing something in order to get a result...but they don’t even love what they are doing.
Success Means Facing Your Fears Head On
Success in your life and business is based on the love of your purpose.
Yes, it can feel risky. What if you fail?
What if you let people down? What if you let yourself down?
You would not have a purpose if the roadmap to achieve that purpose was not already at your fingertips. The only reason people do not live on purpose is they have an underlying fear or belief about themselves.
Facing fear head on and taking action that matches the size of your dreams.
To face my own fears, I decided to take a SOLO backpacking trip. On the third day I reached the most dense part of the forest...
As I turned the corner, I came face to face with a mamma bear. WOAH!
She immediately began charging me.
After my life flashed before my eyes, I took a step forward and charged her back. I couldn’t believe it...
She stopped, looked right at me, then walked away. I DEFEATED A BEAR….ALONE IN THE WOODS… I thought to myself if I can do that.. Then I can do anything...
I realize most of you have never faced a bear and I hope you never do. But We all have bears in our life. We all have fears that keep us from action and keep us small or stuck.
I believe that in facing our fears we can discover freedom. Because on the other side of fear IS freedom.
I used to face life from a stance of inaction, fear, anxiety, and staying small.
Now I take BIG action, face and tackle my fears, know how to cope with my anxieties, and play a BIG game in life and business!
And so can you. You deserve a life and business of success.
You've got this.
Still Stuck?
I understand. We’ve all been there. This is why I work with my business and life coaches. Because they see my blindspots.
They show me where I need to grow. And how I can get out of my own way.
I have carved out a limited number of time slots to invite you to hop on a Roadmap call with me to see what is working, not working, and what you would love to have working.
You will begin to discover:
- What isn’t working in your business (what are the gaps you can’t see–blindspots)
- What is working and how to maximize more of that (or start to harness strategies that work)
- What you want 30, 60, and 90 days from today
- Get clear on what your superhero powers are
You want to hop on a call with me if you are ready to:
- Attract amazing clients you are crazy about
- Create magic in your life and business - yes I mean it, magic!
- Get out of your own way and create massive goals matched by massive action!
DO NOT sign up if...you are not willing to invest your time, money, energy, and heart and soul into finding your life’s purpose, and creating a business around it that makes a massive amount of money so you can make a difference in the world.
You have a choice in your business. You can attempt to tackle the bear, run like hell, or you can follow the protocol and take right action.
Ask yourself, are you an action taker? Or are you a conditional action taker?
Do you find you are getting’ ready to get ready? Or do you avoid taking action in the event you might fall flat on your face?
Don't wait for the bear to catch you. Step into action today.
